Launching a Brand in Michigan

Launching a Brand in Michigan

For businesses with the desire of launching a brand in Michigan, working with an agency that understands brand strategy, product launches, brand launches and more can be a great way to avoid complications and future headaches.

Alchemy is a neo-traditional agency that specializes in helping companies that are launching a brand in Michigan. Our process includes three phases: Exploration, Evolution and Neo-traditional Engagement.

The Exploration phase consists of a deep-dive discovery into a brand’s perception, target and competition. The completion of this phase will result in Clarity of Message. The Evolution phase consists of evolving your brand through web development, brand voice, brand image, messaging, marketing materials and brand experience, the competition of this phrase will result in Clarity of Tactics. The Neo-traditional Engagement phase includes the execution of any strategies that need to be implemented, these can range from media relations, social media, advertising, digital marketing, event marketing, SEO/SEM and more. This final phase helps your brand find Clarity of Strategy.

Want more information on how Alchemy can help you with launching a brand in Michigan? Please contact us to schedule a meeting with our Alchemists today!