Launching a Business in Michigan

Launching a Business in Michigan

To be successful when launching a business in Michigan, entrepreneurs and business owners, need to not only develop a great product, service or idea, but they need to develop a plan to execute the business. These business owners need a brand strategy firm like Alchemy to help provide demographic research about the area, fully understand the Michigan market, and create a strategy to help their company stand apart from the competition.

Alchemy works with companies that are launching a business in Michigan, both from well-funded mature startup companies to helping companies that are still in the idea development stage. The Alchemy process starts in the Exploration phase, which through in-depth research, conversations with your audiences, internal and external brand audits, competitive analysis, and conversations with your team, we work to uncover the hidden gems buried deep at the center of your company’s essence. This phase helps our team begin to understand and develop the strategy and execution needed that transform your business.

Alchemy prides itself on being a “Neo-Traditional agency.” Our concepts blend elements of traditional tactics with new-market realities and communications channels. Elements of Neo-Traditional Engagement (Clarity of Strategy) include: media relations, social media, advertising, digital marketing, event marketing, and more.

Want to talk to our Alchemists about launching a business in Michigan? Please contact our team today for more information.