Detroit Marketing Firms
Positioning itself as one of the more forward-thinking Detroit marketing firms, Alchemy’s specialty is “full-spectrum” marketing and brand strategies. This spectrum includes the lifecycle of a marketing endeavor, starting with unique and clearly defined brand strategy, through the creative construction of the brand, and continuing with an lasting strategic communications platform that unites the appropriate media and marketing strategies with a company’s unique goals and target audiences.
Brand strategy and brand consultancy are the start, where Alchemy works with you to dissect your brand and discover who you are at your core. Through this we closely define and communicate what makes your brand different, both visually and verbally. This incorporates key message development, brand naming and tagline creation, to name just a few.
Following that, we download all appropriate marketing tools and assets, including website design, marketing collateral, company logo, corporate identity package (business cards, letterhead, envelopes, signage, etc.), and any other digital marketing assets.
Lastly, we cultivate, implement, and finally measure an ongoing branding and marketing program, which may include some elements of PR, digital marketing (i.e. email marketing), speaking engagement PR, social media marketing and more.
To learn more about our full-spectrum approach to marketing and brand strategy, follow this link to see how we are different that any other Detroit marketing firms.